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  • 12 Assorted Trolling Lures, Featuring Our Best Producing Finishes of 2022!
  • LURE OF THE MONTH CLUB

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12 LURE GIFT PACKS NOW AVAILABLE

12 Assorted Trolling Lures, Featuring Our Best Producing Finishes of 2022! Shop Now

LURE OF THE MONTH CLUB

A New Hot Lure Every Month For $9.99/mo Learn More

BEAT THE WINTER CHILL

With a Hot 30% Off Apparel - While Supplies Last Shop Now

Subscription Boxes are Here

Reel in the memories with our new quarterly boxes Learn More

Receive a new hot lure to your doorstep every month for only $9.99/mo.

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Fill Your Tackle Box With Stories

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New Quarterly Subscription Boxes, Limited Quantities Available!

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Meaningful connections aren’t hard. They’re not manufactured and don’t need to be plugged in.

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